Who I Am + What I Do

laurasq

Hey! I’m Laura, the founder of Every Day By the Lake. I’ll write so you can relax.

I’m a written content creator for busy business owners like you who need high quality content to stay top of mind with your target audience. I offer done-for-you service packages through my Content That Connects program so you’ll never have to worry about your blog posts, newsletters, or website copy ever again!

A strong written content strategy fuels future growth.

But you:

  • Wear a dozen hats a day running your business. You’re the one fielding sales calls, entering numbers into your accounting system, and dealing with customer issues. You put writing content on your to do list every week, but somehow, it NEVER happens.

  • Are used to doing things yourself. In fact, you take pride in it! You’re an expert at driving results because you have to be. So when something continuously goes undone, you feel like you’re letting your brand down.

  • Know the amount of time you invest in your business correlates to the profits and results you get. It’s why you work so hard! But of course, making all the time investment into your business means you’re not spending time outside your business.

  • May feel unsure about outsourcing your content. After all, it is your voice and your brand. Trusting someone else to handle it is a big deal. How could they ever meet your expectations?

  • May have perpetual writer’s block -- you sit down to write, but the words never seem to flow. How can you reach your market effectively when you can’t really describe what you have to offer?

High-quality written content that connects with your audience doesn’t have to be something you worry about anymore.

Why You Should Work with Me

I know my stuff. I’m business-minded like you (I’m an MBA-toting entrepreneur) and I understand how people think (my undergraduate degree is in Psychology!). Couple that knowledge with my wordsmithing capabilities and an unwavering commitment to your success, and partnering with me should be an easy decision.

I promise to care about your business as much as you do. With a deep understanding of your organization, I’ll write content that truly connects with your target market to keep you top of mind for when they’re ready to buy.

Professional Bio

Laura Gariepy is the founder of Every Day By the Lake, a written content creation company that serves busy business owners. Through her done-for-you, flagship Content That Connects program, she collaborates with her clients to create high-quality blog posts, newsletters, and website copy.

Laura is a regular contributor to LendingTree and its sub-brands including the popular online magazine Student Loan Hero. She's also been featured in CNBC Acorns and Fox Business.

True to her name, Laura resides by a beautiful lake in sunny Florida with her fiance, Brad, mother-in-law, Sandy, and annoying but adorable cat, Buddy. When she's not creating content, Laura likes to read, travel, and spend time with loved ones.

Laura holds an MBA from the University of Massachusetts Dartmouth.

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